OUR PHILOSOPHY | Democratizing access to handcrafted iconic pumps
Underpinned by the higher mission of democratizing access to handcrafted iconic pumps, we launched our startup, The Pump Factory Milano, in response to our strong feeling that traditional retailers are not keeping up with the values of today’s consumers.
With the goal of bringing affordable luxury pumps to the women out there, The Pump Factory Milano is able to provide a high quality product at lower price disintermediating the shoes value chain: from artisan to consumer. We want to be inspirational, aspirational and inclusive.
It's time for inclusive luxury, now.
We are encouraging the biggest shift in the luxury consumer behavior: a direct-to-consumer model that is eliminating traditional branding selling every item at €199,00 price tag. Shoes are produced in a limited quantity due to the fact that are completely handmade.
The Pump Factory Milano is born with the idea of connecting people around our ambition: to become the point of reference within the iconic pump offer and reflect the concept the brand will be renowned for: everyday pumps, direct to you, without overspending.
Quality shouldn’t have to cost more.
We want to build a distinct identity rooted in quality, value and trust. The product, as a result, speaks for itself while reinforcing the brand’s values and promise.

OUR PRODUCT | Everyday essentials pumps, produced in limited quantities
Starting with a collection of 20 everyday essentials pumps, we intended to create a curated assortment of high-quality shoes. We do thorough trends research and product-vetting to present a collection that meets incredibly high quality standards and our customers choice.
And we’ll never make you choose between hundreds different kinds of shoes. We have the most iconic one and we are specialised, not generalist: the pump.
The Pump Factory Milano highly-curated collection is more about building a conscious community of shoeaholic, a quality and people-first approach. These hot four seasons pumps are something to flaunt! Stick with these brilliant colors and warm up your look. Ideal for every occasion, from business lunches, cocktails with friends and the most exclusive party, the iconic Pump stands out on a stiletto heel without giving up on comfort. Every step, a success.
We are not just selling Made in Italy pumps — we sell handmade Made in Italy pumps.
Our iconic female shoes aren't just affordable, they are designed to last.

OUR PACKAGING | Hello beauty! Unbox your happiness!
The value of our premium packaging extends far beyond the online order to when our customers open the beautifully wrapped package and shares that experience across social networks. #TPFM #everydaypump
The iconic hexagonal shape with black&white stripes print is the best foldable box: it is super compact and can fit a lot of stuff. Our purpose is to provide additional value for our customers as well as creating a memorable and shareable experience.
We take your unboxing experience seriously.
From the moment a TPFM box arrives at your doorstep, you know you are for a great experience and one you probably can’t wait to crack open. We truly want to make you feel part of our special and exclusive shoeaholic club!
Hello beauty! Unbox your happiness!

